Two and Six

Traded an AI-generated brand for a mark built by hand.

Problem

Two and Six is an Apparel and Merchandise Consulting Firm. Claude was being leveraged for Brand and Social Media as a time and cost saver. This was presenting authenticity and intentionality challenges.

Solution

In collaboration with Designer Steve Gillette (steveisgood.com), we built a mark around the two things the brand needed to say at once: the name and the industry.

Result

As our 2026 Rebrand Giveaway Winner, the owner walked away with a mark built from textile rollers and cloth, with the 2 and 6 hidden within it.
Motion
Brand
Brand

More Work

Grew a destination hair and makeup team into an international brand.

Brand Marks
Digital Experience
Guidelines

Left general plumbing behind to own water heater installation outright.

Brand Marks